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This is 

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​Managed by Dirk Lüders.

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about us

ABOUT

we are a private company used for consultancy, permanent placement, shareholding & business ideas .

If you want to penetrate the Nordic markets, or, you’re a Nordic business looking to expand into the UK, EU or CEE, then Greyrock Nordic’s purpose is to successfully support your multinational sales growth (hunt B2B / B2C), generate B2B partnerships or farm, manager and maintain existing valued customers.

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Mountain Range

competency and soft skills

Commercial English

Swedish, German

75%

Goal orientated*

90%

Conscientiousness*

Extraversion*

Emotional stability*

90%

Sales & Partnership driven

Stakeholder networking

85%

*Data from Alva Labs personality test 

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100%

100%

100%

100%

Respectful of DEIB

100%

FOCUS

Team Player  Slack   Patient   Customer Focused  Orderly
Skilled Communicator    Inbound    Hubspot  Google 

 Shopify   Social Media Google Analytics Linked in SSI (top 2%) Organised    Trello   LTV   Mailchimp  German  Monday

Zapier  English  Pivot  Monitor CRM  Approachable

Swedish  Global Sales ARR Microsoft Suite   Start-ups 

Click-up Outbound sales Hungry for success 

potential skills

EXPERIENCEO

2022 - Present

SHORTCUT LABS AB / FLIC

Head of Partnerships

Global footprint

Stockholm

  • Shortcut Labs; born out of the Swedish Institute for Technology, specialise in the development, design & production of Bluetooth products and app integrations for enterprise and consumer applications.

  • This role covers the generation of global B2B & B2B2C partnerships, inbound and outbound sales. 

  • Verticals include Personal Safety, Professional Security, Digital Healthcare, Education, Hospitality, Retail and Industry

2017 - Present

GREYROCK NORDIC AB

Stockholm

  • Consultancy used for projects leading to full time roles

  • Brightec Time AB (WFM SaaS Partnerships Director. UK, D.A.CH, Nordics)

  • Flowscape AB (Consultant Director. Enterprise office IoT SaaS solutions. UK)

  • Java Whiskers Holdings AB. Cat-café chain. Concept initiator, Co-founder, Shareholder. Stockholm, Marylebone, Westfield White City)

  • The Cat Corner (cafe concept pre-study, interior design, commercial viability. Sweden)

  • Wimbledon Brewery Ltd (Consultancy. Swedish launch viability & distribution options)

  • TimeTerminal Sweden AB (Consultancy. Web connected WFM  touch screen terminals. UK, D.A.CH, Nordics)

2016 - 2016

ACCEDO T.V

Sales & Business Development Director

Pan European footprint

Stockholm

Accedo provide a comprehensive suite of products and SaaS services to help customers launch engaging and successful video user experience, on any device or any technology platform.

2013 - 2016

LG ELECTRONICS INC (SMART SOLUTIONS IN PARTNERSHIP WITH GOOGLE)

European Business Director

Pan European footprint

Stockholm

2007 - 2013

HUMAX LTD

Sales & Business Development Director

Pan Scandinavian Footprint

Stockholm

Recruited to evangelize all European Tier 1 Telco & TV operators for the adoption & implementation of Android TV as their next-gen OTT streaming platform. 

Headhunted to successfully drive Humax growth across Scandinavia with B2B sales to Pay TV operators and B2C multi site retail chains, distributors and independent stores. Cloud connected digital hardware & software.

2002 - 2007

GENERAL SATELLITE INC - RUSSIA

BEKO ELECTRONICS PLC - U.K

ACCESS DEVICES LTD - U.K

Senior Management / Director

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1998 - 2002

STRONG INTERNATIONAL LTD

STRONG HUNGARY KFT

Managing Director

Budapest

Sales and Business development across West and Eastern Europe

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Appointed and relocated to Budapest to establish and direct a new East European hub for the sales, marketing, supply chain & servicing of analogue & digital satellite/cable/terrestrial TV hardware.

1992 - 1998

PACE MICRO ELECTRONICS PLC

General Manager

Düsseldorf & Munich

Recruited to build a sales, marketing and distribution network across the 22 countries of Eastern European and CIS. Analogue & digital satellite/cable/terrestrial TV hardware.

professional experience

TOUCHPOINTS

commercial  touchpoints

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REFERALS

Balint Halasz, Solution Engineer at Accedo.tv, Certified Scrum Master

“I had pleasure to work together with Dirk. He was an excellent addition to the sales team. He has excellent interpersonal and networking skills. He has great experience and network in the OTT and pay TV area. He speaks many languages fluently like English, German and also some Swedish and Hungarian. I would highly recommend to work with him if you are to develop new businesses in this domain”

professional  referrals

CONTACT

Get in touch 🚀

It doesn't matter if you’re in a start-up, scale-up or a mega-corporation, get in contact with what's on your mind and let's explore how Greyrock can support you.

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